Prima Donna

A luxury brand offering elegant lingerie for well-endowed customers, Prima Donna makes bras in sizes up to a J cup.

The brand is known for quality and elegance and its roots go back to 1865 when Salomon Lindauer set up a business in Germany making corsets. From there the business evolved to making bras for women who needed extra support and in 1990 the business was bought by the specialist Belgian lingerie manufacturer, Van de Velde.

Since then the brand has been revitalized and the reputation for high-quality manufacturing enhanced. Bras are largely assembled by hand and Prima Donna is synonymous today with comfort, fashion and fit.