A woman reclining on a patterned rug wearing a purple and beige paisley lingerie set with matching garter straps.

At Home In Maison SL - Luxury European Lingerie

EXCLUSIVE EUROPEAN LINGERIE + FREE SHIPPING IN THE USA

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A woman modeling a sheer lace bodysuit in a warm taupe-brown color against a light gray studio background.
A woman shown from the back wearing a lace and mesh one-piece bodysuit with olive green straps and matching bottoms, photographed against a light gray studio background.
I.D. Sarrieri Blossomfall Lace Bodysuit
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$565.00
A black and white fashion photograph of a model wearing a sheer black lace lingerie bodysuit with matching garter belt and thigh-high stockings, styled with a dark blazer against a plain white studio background.
Black lace corset-style lingerie top with thin shoulder straps, sheer floral lace panels, structured cups, and long hanging garter straps on a plain white background.
Aubade Love Vertigo Luxury Lace Bustier
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$334.00
Aubade Love Vertigo Luxury Lace Bra
Aubade Love Vertigo Luxury Lace Bra
Aubade Love Vertigo Luxury Lace Bra
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$160.00
A woman reclining on a patterned rug wearing a purple and beige paisley lingerie set with matching garter straps.
A woman modeling a two-piece lingerie set featuring a dark navy blue base with an intricate paisley pattern in gold, beige, and brown, set against a solid light beige background.
Aubade Midnight Opera Luxury Half Cup Bra
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$256.00
A woman wearing a purple and gold patterned corset top with black bottoms, leaning on a wooden table in front of an ornate green wall.
Woman wearing a patterned lingerie set on a beige background
Aubade Midnight Opera Luxury Corset
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$397.00
A woman wearing a sheer navy blue long-sleeve button-up blouse over a matching navy top, posed in an elegant indoor setting with warm beige walls and wood flooring.
Lise Charmel Variations Desir Silk Voile Shirt
Lise Charmel Variations Desir Silk Voile Shirt
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$292.00
A woman models a black lace lingerie set consisting of a bra and matching panties while sitting on a modern, curved cream-colored boucle sofa in a minimalist room.
A smiling woman wearing a purple lace underwire bra against a plain light beige studio background.
Maison Lejaby Silk and Lace Balcony Bra
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$192.00
A woman modeling a black lingerie set consisting of a bra and matching panties, styled with an open white shirt tied at the waist, set against a solid red background.
Lise Charmel Antigel Satin Glam Push Up Bra
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$100.00
Shell Belle Couture Coco Lace Blouse
A woman wearing a black lace lingerie set with sheer flutter sleeves and matching garter-style shorts, seated in a softly lit indoor setting with warm sunlight and a birdcage lamp nearby.
Shell Belle Couture Coco Lace Blouse
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$357.00
Huit Haute Soie Luxury Short Nightdress
Huit Haute Soie Luxury Short Nightdress
Huit Haute Soie Luxury Short Nightdress
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$349.00
Huit Dalya Padded Balcony
Huit Dalya Padded Balcony
Huit Dalya Padded Balcony
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$187.00
A woman sits on a dark green velvet armchair wearing a navy blue lace lingerie set with matching black pointed-toe heels, posed against a dark green paneled wall.
A woman modeling a navy blue lace bra and matching underwear against a plain light beige studio background.
Aubade Flowermania Lace 3/4 Cup Bra
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$183.00
Two women in patterned lingerie sitting on a decorative couch.
A woman modeling a navy blue leopard-print underwire bra, with a matching navy blue long-sleeve top draped off her shoulders, against a plain off-white background.
Aubade Vibrant Emotion Half Cup Bra
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$160.00
A woman walking on a city street in front of a red bus, wearing a strapless leopard-print corset top, black ripped skinny jeans, black ankle boots, and carrying a black tote bag.
A leopard-print corset with black trim, displayed flat against a neutral light gray background.
Ambra Panthere Corset
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$362.00
A woman models a black lace lingerie set while sitting on a decorative barrel in front of a tropical pool backdrop with potted plants.
Ambra Panthere Wireless Bralette
Ambra Panthere Wireless Bralette
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$173.00
A woman reclines on a brown cushion wearing a matching lace bra and panty set in a muted taupe-brown shade, photographed in a softly lit indoor setting.
Ambra Roma Wired Plunge Bra
Ambra Roma Wired Plunge Bra
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$188.00
A model wearing a black sheer mesh lingerie set consisting of a bralette and matching high-waisted briefs, paired with black striped thigh-high stockings, against a gray studio background.
Prima Donna Twist Sheary Wired Bra
Prima Donna Twist Sheary Wired Bra
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$168.00
A woman wearing a light blue satin pajama set with black piping stands in a modern living room setting. The set includes a long-sleeve button-front top with a tie waist and matching wide-leg pants.
The Marjolaine Diane Luxury Silk Pyjama Set
The Marjolaine Diane Luxury Silk Pyjama Set
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$766.00
A woman models a long, red lace slip dress with a thigh-high slit in a modern, stylishly decorated room with a beige sofa and wooden table.
A woman with long blonde hair is shown from behind wearing a rust-red satin slip dress with red floral lace applique on the back, set against a warm-toned interior background.
Marjolaine Diane Luxury Silk Long Nightdress
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$674.00
A woman wearing a long, satin-like rust-brown robe with a self-tie belt and subtle tonal floral pattern, standing in a dimly lit room with a wooden towel ladder and white towel in the background.
A woman wearing a rust-brown satin robe with tonal floral embroidery, standing in profile against a dark olive-green wall.
Marjolaine Doria Luxury Silk Long Robe
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$1,211.00

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As Seen In

What The Media Say

Stylists and celebrities alike flock to Susana Lorena, whose
Notting Hill lingerie boutique, Maison SL, has an answer to every underwear
conundrum.

Karen Dacre, Fashion Director, The Sunday Times Style

The perfect pair of knickers are notoriously hard to find.
Susana Lorena is a genius at finding flattering underwear.

Rosie Green, Daily Telegraph

I call Susana Lorena the 'bra whisperer' because without a
tape measure, only a few questions and a quick glance, she can find you the
perfect bra.

Alexandra Shulman, Daily Mail columnist and former Editor-in-Chief of Vogue

Susana made me feel great in her shop and I wanted that for
my daughter’s first professional bra fitting experience. She is warm, friendly,
unfazed by any size or confidence issue you're wrestling with.

Jo Elvin, former Editor of You Magazine and Glamour

Notting Hill girl’s best kept secret, Maison SL stocks an
impressive and interesting array of continental luxury lingerie brands. The
edit is curated by the lovely owner Susana Lorena, who can match you to your
perfect bra with just one look at you — and she’s a pro when it comes to those
of us with more unusual sizes, such as small backs and larger cups. A trip to
Maison SL is a wonderful experience that’s not to be missed.

Chloe Street, Fashion Editor, Evening Standard

For in-person shopping around London, try sumptuous
underwear store Maison SL.

Melissa Twigg, Features and Fashion Writer, Daily Telegraph

Susana Lorena, founder of Maison SL, is said to be somewhat
of a lingerie miracle-maker, receiving rave reviews for her bra-fitting
expertise. Stocking over two dozen lingerie brands, including a good handful
we’d never heard of before, Maison SL claims to have something to suit almost
everyone.

Lauren Cunningham, Fashion & Beauty Editor, The Independent

Having a well fitting bra is important throughout your
life, but especially so when you are pregnant, a time when your body changes
daily. Which is why we asked Susana Lorena, founder of lingerie store Maison SL, to share her tips on finding the best bras for
pregnancy and beyond.

Penny Goldstone, Contributing Fashion Editor, Marie Claire

Our Maison SL range

Discover everyday luxury with Maison SL’s own range of beautifully considered bras and briefs.

Designed by Portuguese founder and lingerie expert Susana Lorena, the range brings together effortless elegance, exceptional fit and the understated simplicity that defines Maison SL.

Each piece combines expert construction with beautifully soft modal, cotton, tulle and jersey, creating lingerie designed to feel as good as it looks. There are wired and wireless styles in sizes 30-36 and cups B-DD.

Shop the Maison SL own-brand range online and enjoy the same thoughtful curation and attention to fit that has made our Notting Hill, London boutique an international destination for lingerie lovers.

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About Maison SL

Maison SL brings together an exceptional edit of luxury lingerie, swimwear and nightwear from Europe’s most beautiful and sought-after designers. From established designers like Lise Charmel to I.D. Sarrieri rarely found in the US, every piece is personally selected by founder and lingerie expert Susana Lorena for its exquisite design, craftsmanship and fit. 

Shop our collection safe in the knowledge that all purchases come with free shipping across the US, and enjoy European lingerie chosen with the same care and expertise you would experience in our Notting Hill boutique.

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Best Cute

Bralettes

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Best Beautiful

Curvy Bras

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Best Sleek

Tshirt Bras

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Best Flattering

Balcony Bras

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Shop luxury bridal lingerie for your special day

Dream of the most beautiful designer bridal lingerie under your wedding dress and slip into alluring silk lingerie and nightwear on your honeymoon with our bridal collection available with free shipping to the United States...

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What Our Customers Are Saying

I rarely write reviews when not prompted but I can’t help
recommending this place. The selection is great and Susana is very
knowledgeable and approachable. Highly recommend and I will be back.

Veronika Sokolova

I am so pleased with the pieces I received! Thank you. They are beautiful and fit
perfectly. All the way from England to the US. Hard to find beautiful pieces here!

Lily Wakim

I can’t speak highly enough of the products and service at
Maison SL. The beautiful lingerie that Susana selects is fabulous and the
service from both her and Laura is wonderful. They know exactly what styles
will suit, and ensure that the fit is perfect. Visiting is an uplifting
experience in many ways.

Eilis Parker

Best shop ever for lingerie lover! Excited to have
discovered this wonderful spot in Notting Hill.

Mia da Schio Suppiej

Completely brilliant experience. Had to try and get a plunge
bra at very short notice for an event. Superb service from the fantastic owner
who ensured I had a good choice, a perfect fit and absolute confidence. So glad
I found this place, will def be back.

Kate Livingston

I could not ask for more! Susana is incredibly knowledgeable
and experienced.  She is an ultra professional, warm and encouraging - and
fun! I would not shop anywhere else for my lingerie. This is a very special
place, offering a very special service from a very talented, special and
experienced lady.

Emer Wynne

Not only does Maison SL have a wonderful range of lingerie
and swimwear but Susana and Laura really understand what works best to enhance
my shape. I always leave with a lighter purse but feeling (and looking)
fantastic.

Claire Sargent

Maison SL is an amazing shop, Susana and Laura's knowledge
and service is fabulous! No matter what size you are, or what your need, they
will find you the most beautiful and perfect lingerie or swimwear.

Jemima Quin-Harkin

A note for the men out there - If you want a 5 star
experience for your lovely lady (and a very happy and amazing looking lady
afterwards ;)) make sure she sees Susana (regularly!). You're both in for a
treat. I can't recommend Maison SL or Susana and her team highly enough.

Colin Wilson

Susanna was great, she recognised where I was going wrong
with my high street maternity bra and provided me with alternative bras that
fit great, give support and are comfortable.

Natasha Wilson

Beautiful shop and clothing, and very personal assistance. I
highly recommend Maison SL as a shopping experience.

Hayley Wood

An amazing shop, Susana really understands the female form
and sizes you up within seconds. She is very good at pushing your boundaries
and making you look great. It's all about the fit, not the price. The selection
is absolutely beautiful.

Harriet Smith

News

Maison SL launches own-brand lingerie at Soho House

Maison SL unveiled its new own-brand range of luxurious everyday lingerie at a reception for fashion media and stylists at Soho House in London.

Susana Lorena wins Drapers Store Star of the Year Award

Maison SL founder, Susana Lorena, was voted Independent Store Star of the Year at the prestigious 2025 Drapers Awards for the retail fashion industry. 

Alexandra Shulman On Going Wireless With Bras

Alexandra Shulman, former Vogue editor, on why never used to wear bras and the difficulty finding the right one until she came to Maison SL. 

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